2022 - XVIII Edition

VISITS:

THURSDAY AFTERNOON

Visit to Sotto il Monte Giovanni XXIII and St. Egidio in Fontanella Abbey.
Welcome Dinner.

FRIDAY 

Visit to St. Nicola Church in Almenno and to Pontida Abbey.
Gala Dinner at Villa Martinelli.

SATURDAY:

Symposium "From Sensory Analysis to Neurosciences" at Bergamo Chamber of Commerce.

In partnership with

International Academy of Sensory Analysis

Narratori del gusto

Centro Studi Assaggiatori

Sensory Sciences' reliability, trustworthiness, and exhaustiveness improved during last 25 years.

The new methods of analysis allow an efficient measurement of what is perceived. Moreover, they supply a capacity to describe those perceptions that are truly useful if employed in product marketing, communication, and promotion.

The link between the object of the investigation and the result of the evaluation is depicted by the language used by the subject bringing about the examination.

Of course, the chemical analysis gives a relevant supplementing. Neurosciences and biometrical data may disclose fundamental aspects that could influence personal preferences and, therefore, buying decisions. 

The union of sensory, chemical, and neuroscientific analyses is the basis of the emotional wines project focusing on a change in the communication paradigm.

Moderator

Sergio Cantoni

Director of Consorzio Tutela Valcalepio

Luigi Odello

Centro Studi Assaggiatori

Sensorial Analysis Evolution and state of the art.

Alessandro Tonacci

Cnr - Pisa

Neurosciences and their possible applications in Food and Beverage universe

Lucia Billeci

Cnr - Pisa

Physiological signals’ analysis and interpretation in Food and Drink world

Francesca Venturi 

Università degli Studi di Pisa 

The evaluation of emotional power of wines: first results of an ambitious project 

Fabio Piccoli

Wine Meridian

Wine, actual scenario and a change in communication paradigm